
Morgenthal Frederics
Eyewear brand Morgenthal Frederics has teamed up with the American Ballet Theatre to promote inclusivity in dance. Through the lenses of ChromoClear™ frames, various ABT dancers star in the accompanying campaign that illustrates the beauty and power of diversity through self-expression. Each participating dancer is a member of the LGBTQ+ and/or POC communities and serves as the foundation of this commitment to foster, educate, and amplify the talent and perspectives within their respective communities.
Morgenthal Frederics will donate 50% of proceeds from the sale of its ChromoClear™ acetate collection to ABT RISE until July 2022.
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